What We're Loving in OOH: Holiday-Edition
It's the most wonderful time of the year...there are bright lights, snowmen and reindeer everywhere you turn, and billboards providing entertainment and seasonal cheer for frenzied commuters and last-minute shoppers on the go, go go.
While we're looking forward to seeing family, friends and what's under the tree, we were saddened to hear of the passing of Penny Marshall. Our team in Milwaukee quickly collaborated to create an out-of-home tribute to the legendary actress and director who was truly in A League of Her Own. The creative was posted at the original Pabst Brewery in Milwaukee, Wisconson, which was featured in Laverne & Shirley, the popular TV sitcom starring Penny Marshall (Laverne) & Cindy Williams (Shirley). Laverne & Shirley were bottle cappers at the fictitious Milwaukee Shotz Brewery in the late '50s. Schlemiel, Schlimazel, Hasenpfeffer Incorporated! You will be missed Penny.
The creative genius that appears on our billboards across the country never ceases to amaze us, especially at this time of year. Check out these unskippable holiday campaigns—how can you not love a 116' Katy Perry?
View this post on InstagramNYC getting a little cozier! Talk about shouting it from the rooftops! Thanks @amazonmusic! 🎅🏻
A post shared by KATY PERRY (@katyperry) on
With the holiday break comes lots of family time, catching up with old friends, some R&R, and the occasional bout of boredom. Who would've thunk it? Don't fret, Trevor Noah is on Netflix...and Mrs. Maisel is back, too. After all, laughter is the best cure.
And for those family dinner debates to come, here's a new one. Whose playlist was better? Spotify's Wrapped campaign sparked the question: How did you listen this year?
Wishing our clients, partners and friends a very Merry Christmas and Happy New Year!
And for those just not feeling it—remember there's someone that feels "SAME":
Check out our gallery for more of what we're loving including the gift of Scratchers, The Final Table, VapoCOOL and Chikin!
After your winter break, call us to map out your 2019 campaigns with innovative, catchy, engaging out-of-home creative. Our team will provide data-driven solutions so that your brand messaging utilizes inventory that over-indexes for gym-goers, cruise enthusiasts and those up for New Year, New You adventures.
Topics: Entertainment, OOH Capabilities, What We're Loving, Digital Billboards