10 Ways to Promote Home Improvement Solutions with OOH
Besides warmer weather and lighter skies, spring brings tax refunds helping to cushion the expense of improvements, and with an improved housing market, the remodeling and home-repair industry is expected to gain steam. Home improvement retail sales in the United States reached $394.6 billion in 2018, while homeowner expenditures on improvements and repairs rose 5.3 percent to approach $340 billion.
Owners will spend more on home upgrades, replacements and routine maintenance as remodeling activity continues to be encouraged by rising home values and tightening for-sale inventory.
Here are ten tactics to effectively use OOH to attract consumer attention and drive sales in the home improvement and services category:
Topics: OOH Capabilities, Home Improvement, Digital Billboards