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QSR Billboards Entice Hungry Commuters & Backseat Drivers

Posted by Rainbow Kirby on Apr 18, 2018 2:30:33 PM

The average adult decides what they're going to eat an hour before. For others in go-go-go mode the choice isn't made until the HANGRY sets in, and they can't tell if the growling they hear is an imminent thunderstorm or their stomachs. Thankfully, out-of-home reminders appear and provide fast suggestions for nourishment in a sea of commuter traffic and amidst daily to-do lists that seem to be forever growing. 

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Topics: Food & Beverages, Digital Billboards, Seasonal

"Taste the Feeling" Joins Historic List of Coca-Cola Slogans

Posted by Jennifer Hurley on Sep 8, 2017 1:07:09 PM

Coca-Cola has launched a new global campaign uniting Coca-Cola, Diet Coke, Coke Zero and Coke Life under a refreshed tagline: "Taste the Feeling." The reboot replaces "Open Happiness" which Coke has used since 2009.

New outdoor ads feature Instagram-like photos capturing simple, "feel good" moments of people enjoying their ice-cold Coca-Cola.

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Topics: Food & Beverages